
We
at
Coldwell Banker Burnet (referred to as
“Coldwell Banker,” “We,” “Us,” or “Our”) recognize the
importance of protecting the privacy of certain information collected about the
users and visitors of Our Web Site (referred to as
“User,” “You” or “Your”). This Privacy Policy discloses what
information We gather, how We use it, and how to correct or change it. At
Coldwell Banker, it is Our intention to give You an understanding about how We
collect Your information and the use We make of it in the course of Our
business.
To that end, Coldwell Banker gathers two types of information
about You: 1) data that Users provide through optional, voluntary registration
on Our Web Site, and 2) data that Coldwell Banker gathers through aggregated
tracking, mainly by tallying Web pages that are viewed by Users throughout Our
Web Site.
However, be assured that Coldwell Banker will not disclose
Personal Information (as defined herein) to third parties without Your consent,
except as may be noted in this Privacy Policy or disclosed to You when the
information is submitted.
How Does Coldwell Banker Collect Information?
Optional Registration We
collect information by specifically requesting it from You. Generally this
occurs when You register at the Web Site or request information or a service.
Usually, We and Our business partners use Your information to operate the Web
Site and to deliver services. Coldwell Banker also uses Your information to
inform You about other products and/or services available from Coldwell Banker
and Coldwell Banker-affiliates.
Use of Tracking Use of Internet
Protocol (“IP”) Addresses:
An IP address is a unique number that is
automatically assigned to Your computer whenever You are surfing the Internet so
that Your computer can be identified by the main computers, known as “Web
servers,” that "serve up" Web pages. This allows Us to identify and gather
general information and data about You, such as the Web pages You view.
Coldwell Banker collects IP addresses for the purposes of: helping
Us diagnose problems with Our main computers, for system administration, to
report aggregated information to Our business partners, and to audit the use of
Our Web Site. When Users request Web pages from Our Web Site, Our Web servers
log the User's IP address. We do not normally link IP addresses to anything
personally identifiable, which means that a User’s session will be logged, but
the User will remain anonymous to Us. For example, We collect and/or track the
home server domain name, the type of computer, and the type of Web browser used
by You to access this Web Site. Such collection and tracking information is
gathered by Us as You navigate through this Web Site, and shall be used by Us
for Our business purposes only.
We can, and will, use IP addresses to
identify You when We feel it is necessary to enforce compliance with Our Web
Site Terms of Use or to protect Our service, site, Users, or others.
Use Of Cookies What are cookies? Cookies are small
pieces of information that a Web site sends to Your computer for record-keeping
purposes, which information is stored in a file on Your computer’s hard drive.
Cookies make Web surfing easier for You by saving Your preferences so that We
can use the saved information to facilitate Your use of Our Web Site when You
return to the Web Site. Cookies do not tell Us Your individual identity unless
You have chosen to provide it to Us. We never save passwords or credit card
information in cookies. The use of cookies is an industry standard, and as such,
You will find that most major Web sites use them.
By showing how and when
Users use the Web Site, cookies help Us see which areas of the Web Site are
popular and which are not. Many improvements and updates to the Web Site are
based on such data as total number of visitors and pages viewed. This
information is most easily tracked with cookies.
Most cookies expire
after a defined period of time, or You can delete Your cookie file at any time.
Most Web browsers are initially set up to accept cookies. You can reset Your Web
browser to refuse cookies or to indicate when a cookie is being sent. However,
note that some parts of Coldwell Banker and/or Coldwell Banker-affiliates'
services will not function properly or may be considerably slower if You refuse
cookies. For example, without cookies, You will not be able to set personalized
preferences, and/or may have difficulty completing marketing transactions.
Coldwell Banker and/or Coldwell Banker-affiliates have two (2) primary
uses for cookies. First, We use them to specify a User’s preferences. Second, We
use cookies to track Web site usage trends and patterns. This helps Us
understand Our Users’ needs better and improve areas of Our Web Site. While both
of these activities depend on the use of cookies, You have the option of
disabling (refusing) the cookies via Your Web browser preferences.
You
may occasionally get cookies from Our business partners. Coldwell Banker and/or
Coldwell Banker-affiliates do not control these cookies. The use of advertising
cookies sent by such third-party Web servers is standard in the Internet
industry.
With Whom Does Coldwell Banker Share Information?As a general rule, Coldwell Banker will not
disclose any specific personal information that You submit to Us about You
(
“Personal Information”) in a manner that connects You with the
Personal Information, except when We have Your permission or under special
circumstances, such as when We believe in good faith that the law requires it or
under the circumstances described below. The following describes some of the
ways that Your Personal Information may be disclosed.
Business Partners &
Sponsors: Coldwell Banker may disclose some or all
of Your Personal Information to business partners or sponsors, but this use will
be specifically described to You prior to data collection or prior to
transferring the data. Many promotions offer opportunities to request additional
information from sponsors. By requesting more information, You give Coldwell
Banker permission to transfer Your Personal Information to the sponsor so they
can fulfill Your request. In many instances, only Your e-mail address will be
shared. If more Personal Information will be shared with the sponsor, You will
be notified prior to the transfer.
Third Party & Aggregate Data: From time to time, You may be offered the opportunity to
receive materials or special offers from third parties. If You opt to receive
information from these third parties, Coldwell Banker will (with Your
permission) share Your name and e-mail address with such third parties. Under
confidentiality agreements, Coldwell Banker may match Personal Information with
third party data. Also, Coldwell Banker may keep track of what portions of the
Web Site Users are visiting and other User statistics, and aggregate this
information to help Us create a better experience for Users of Our Web Site.
This is all done without knowing Your name or other Personal Information in
order to describe Our viewers and services to prospective partners, advertisers,
and other third parties, and for other lawful
purposes.
Other: Coldwell Banker may also disclose
account information in special cases when We have reason to believe that
disclosing this information is necessary to identify, contact or bring legal
action against someone who may be violating Our Terms of Use, or may be causing
injury to or interference (either intentionally or unintentionally) with any of
Coldwell Banker’s rights or property, other Users, or anyone else. Coldwell
Banker may disclose or access account information when We believe in good faith
that the law requires it and for administrative and other purposes that We deem
necessary to maintain, service, and improve Our products and
services.
How Can You Control The Usage Of Information?In case You change Your mind or some Personal
Information changes (such as Your zip code or e-mail address), We will try to
provide a way to correct, update or remove the Personal Information that You
give us. We also give You the opportunity to control the communications We
direct to You. If a User wishes to update Personal Information or objects to any
usage provided herein for any reason, he/she may e-mail the requested change to:
customerservice@cbburnet.com.
What Happens When You Link To A Third Party Site?You should be
aware that when You are on Coldwell Banker’s and/or Coldwell Banker-affiliates’
Web site You can hyperlink, or be directed to, other Web sites that are beyond
Our control and/or outside Our service. For example, if You "click" on a banner
advertisement or a Coldwell Banker search result, the "click" may transfer You
off Our Web Site. These other Web sites may include sites of advertisers,
sponsors, and partners that may use Our and/or Coldwell Banker-affiliates’ logo
as part of a co-branding agreement. These other Web sites may send their own
cookies to Users, collect data, or solicit Information.
Coldwell Banker
and Coldwell Banker-affiliates do not control such Web sites, and, therefore,
are not responsible for their contents or the hyperlinks or advertising they
choose to place on such Web sites. Coldwell Banker’s and/or Coldwell
Banker-affiliates’ inclusion of hyperlinks to these Web sites do not imply any
endorsement of the material on such Web sites or any association with their
operators. Our Privacy Policy does not extend to anything that is inherent in
the operation of the Internet, which is beyond Coldwell Banker’s and/or Coldwell
Banker-affiliates' control.
Please keep in mind that whenever You give
out information on-line (for example, via message boards or forums) that
information can be collected and used by people You do not know. While Coldwell
Banker and Coldwell Banker-affiliates strive to protect Users’ information and
privacy, We cannot guarantee the security of any information You disclose
on-line, and You disclose such information at Your own risk.
Is Information Secure From Others Using The Coldwell Banker Web Site?The security of all information associated with
Our Users is an important concern to Us. We exercise care in providing secure
transmission of Your information from Your computer to Our servers.
Unfortunately, no data transmission over the Internet can be guaranteed to be
100% secure. As a result, while We strive to protect Your information, Coldwell
Banker and Coldwell Banker-affiliates can't ensure or warrant the security of
any information You transmit to Us or from Our on-line products or services, and
You do so at Your own risk. Once We receive Your transmission, Coldwell Banker
uses industry standard efforts to safeguard the confidentiality of Your
information, such as firewalls and Secure Socket Layers (SSL). However, “perfect
security” does not exist on the Internet.
YOUR ACCEPTANCE OF THE TERMS OF
THIS PRIVACY POLICYBy using Our Web Site, You signify
Your agreement to Coldwell Banker’s Privacy Policy.
IF YOU DO NOT AGREE WITH THIS
PRIVACY POLICY, PLEASE DO NOT USE THIS WEB SITE. Your
continued use of Coldwell Banker’s and/or Coldwell Banker-affiliates’ Web sites
following the posting of changes to these terms will mean You accept those
changes.